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TLW Endorses Rebecca Kleefisch for Governor

TLW Endorses Rebecca Kleefisch for Governor The Tavern League of Wisconsin is endorsing Rebecca Kleefisch’s campaign for Governor of Wisconsin. “With the countless struggles our industry has endured, Rebecca Kleefisch has the knowledge, experience, and potential to protect our businesses and put tools in place to help us all succeed,” said Tavern League President Keith…

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Beverage Licensees Urge Congress to Provide COVID-19 Relief to Hospitality Businesses

Beverage Licensees Urge Congress to Provide COVID-19 Relief to Hospitality Businesses Nearly two years since the onset of the pandemic, many bars, taverns and independent restaurants remain underwater and are struggling to get back on their feet, pay off debt, or otherwise recover from the significant setbacks caused by the pandemic. As Congress considers legislation…

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Tavern League of Wisconsin Publishes Annual SafeRide® Survey Report

Tavern League of Wisconsin Publishes Annual SafeRide® Survey Report Since 1994, the Tavern League of Wisconsin (TLW) has committed to eliminating drunk driving from Wisconsin’s roadways with the operation of its SafeRide® program, which provides free rides home to patrons of TLW member establishments. The program’s success is documented in results from a recent annual…

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Milestones and celebrations at the 2021 Fall Convention

Milestones and celebrations at the 2021 Fall Convention It was beyond wonderful to see everyone at the 2021 Fall Convention and Tradeshow in Appleton last month where we had a record 891 registrants! Check out all the photos on the TLW Facebook page, capturing special moments like Pete Madland’s retirement party, the trade show and…

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Keith Kern is new President of the Tavern League of Wisconsin

Keith Kern is new President of the Tavern League of Wisconsin The Tavern League of Wisconsin (TLW), a non-profit trade association dedicated to serving the needs of the retail beverage alcohol segment of the hospitality industry in the State of Wisconsin, announces that Keith Kern, owner of Jimmy’s Saloon in Superior, Wis., has been elected…

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Wisconsin Tavern League Foundation gave over $10 million to 25,000 charities in 2020

Wisconsin Tavern League Foundation gave over $10 million to 25,000 charities in 2020 Charitable giving has long been a mainstay of American culture and trade associations have long been champions of giving back to others. The Tavern League of Wisconsin (TLW), however, is a particularly generous bunch. The association provides its members with an opportunity…

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TLW partners with Hogs For Heroes to purchase bike for Wisconsin Dells veteran

TLW partners with Hogs For Heroes to purchase bike for Wisconsin Dells veteran May 23, 2021, Marine Sergeant Rick Erickson, of Wisconsin Dells becomes the 18th Wisconsin veteran to receive a Harley-Davidson motorcycle as part of the Hogs for Heroes program. And for the first time, the Tavern League of Wisconsin has stepped up and…

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