NBWA President & CEO Craig Purser serves as the leading advocate for America’s independent beer distributors. In this role, Purser is responsible for the strategic development and tactical execution of the association’s mission in the areas of government, public, industry and political affairs. He has led the charge to strengthen the three-tier system of beer distribution and state-based alcohol regulation.
A veteran of Capitol Hill and numerous political campaigns, Purser served on the staff of former U.S. Senator and Assistant Majority Leader Don Nickles (OK) and managed the successful election of U.S. Senator Jim Inhofe (OK).
Purser serves as a trustee for the Center for Alcohol Policy (CAP) and previously served on the board of the Alcohol Beverage Medical Research Foundation (ABMRF). He also serves as a member of the U.S. Chamber of Commerce’s Association Committee of 100, the ASAE’s Key Industry Association Committee (KIAC), the U.S. Capitol Historical Society Board of Trustees, and served as Chairman of the Bryce Harlow Foundation’s Board of Governors. Purser has served as a guest lecturer at the University of North Carolina, the George Washington University, the Washington Campus and the University of Oklahoma.
A native of Oklahoma, Purser is a graduate of the University of Oklahoma. He and his wife, Gretchen, reside in Alexandria, Virginia, with their three children.
Dana Skillrud, Food Safety
More and more of our members are now serving food. Food safety must be a priority! E.coli, Salmonella are examples of a long list of food source illnesses that could sicken your customers and kill your business. Laws are put in place by State and Federal government agencies to help protect the public.
Dana will update you on new rules put in place that dictate how food is to be stored, prepared and served as well as answer any questions you may have. If you have a restaurant license, serve only pizza or a full buffet, this is important information for you.
Bio: Since 1994 Dana has been at the forefront of Food Safety and Curriculum in Wisconsin. As well as being the senior instructor for the Tavern League’s Food Safety Course, she was the co-author of the book used in the course and proudly represents the TLW on several state, regional and national committee’s relation to the promotion of food safety.
Sue Matis, An Employers Guide for Best Practices
You own a business therefore you are an employer. This seminar will provide an overview of best practices, key insights and tools that will assist you in becoming an effective employer. Ms. Matis will equip you with feasible, easy to implement practices that will assist in attracting and retaining quality employees along with the do’s and don’ts of firing. If you have employees, this seminar will help you and your business.
Bio: Sue Matis – Director of Workforce Solutions – Sue Matis works with multiple industries and has successfully built and rebuilt Human Resources and Development departments. She supports businesses by providing a unique perspective and appreciates that human capital is a business’s greatest investment. Her areas of expertise include Human Resources, Organization Development, Training and Culture.
Monday Night Entertainment:
The Freezers are back for 2020. The Freezers have been bringing the party to the Coulee Region since being formed in 2006 by founder/guitarist Jeff DePetro. The Freezers have quickly become a crowd favorite at countless festivals, fairs, weddings, corporate events, private events and clubs throughout western Wisconsin, Minnesota and upper Michigan. Featuring the classic lineup of Jesse Gomez on vocals, DePetro on guitar, Shawn Olson on bass and Ryan Torgerson on drums. The Freezers are once again ready to "pack 'em in and bring the party," playing everyone's favorite hits from all genres of rock, country, funk and even a little rap/hip-hop. See the live show everyone has talked about for over a decade as The Freezers perform their new 2020 live show that will continue to have everyone talking into the next decade.
Tuesday Night Entertainment:
Slow No Wake
Slow No Wake
specializes in a genre called yacht rock — prepare for the smoothest radio
sounds of ‘70s AM gold and ‘80s backseat listening.