2019 Spring Conference

Theme: Spring into Action with the TLW

84th Spring Conference - Appleton, WI

Red Lion Hotel Paper Valley & Fox Cities Exhibition Center

April 1 - 4, 2019


Attendee Information / View Exhibitor Information




Full Registration (TLW Member)

Onsite Registration (TLW Member)
Postmarked after March 24, 2019



Full Registration (Non-Member)

Onsite Registration (Non-Member)
Postmarked after March 24, 2019



One Day Only (TLW Member)


One Day Only (Non-Member)





Location & Directions


Red Lion Hotel Paper Valley
333 W College Avenue
Appleton, WI 54911

Ask for the TLW room block.
Rates: Single rate $119 - Double Rate $135
Cut-off date for this rate is March 3, 2019
There is a 3-day minimum stay at the host hotel, Red Lion Hotel Paper Valley.


Comfort Suites (Fox River Mall area)

3809 W Wisconsin Avenue

Appleton, WI 54914


Ask for the TLW room block.
Room Rate: 20 traditional suites per night at $105 rate plus tax (unless tax exempt form is provided)
Cut-off Date: 3/1/2019
Cancellation: entire block by 24 hours before arrival; individuals 6pm day of arrival
Hotel Amenities: Includes Free Breakfast and Drinks in Duffy's Pub from 5pm to 7pm, swimming pool, hot tub, fitness center, business center, wireless internet, nearby restaurants.
Shuttle to host hotel: Shuttle to Paper Valley will be available if arranged in advance and our van seating is limited to 10 people per trip.

Country Inn & Suites Appleton (Fox River Mall area)

355 Fox River Drive

Appleton, WI 54913


Ask for the TLW room block. 


Sleeping Rooms: 20 Double Queen or King Suites per night at $109 rate plus tax (unless tax exempt form is provided)

Cut-off Date: 2/28/19

Cancellation: entire block 2/28/19; individual guests 24 hours prior to arrival.

Hotel Amenities: Hot Breakfast Buffet, swimming pool, hot tub, fitness center, business center, wireless internet, nearby restaurants.

Shuttle to host hotel: Yes, can be scheduled based on the meeting schedule.

Copperleaf Boutique Hotel (Downtown)

300 W College Ave.

Appleton, WI 54912


Sleeping Rooms: 20 Copper Rooms – 1 King or 2 Doubles starting at $145 rate plus tax (unless tax exempt form is provided)


Release Date: 30 days prior to arrival

Cancellation: entire block 60 days prior to arrival without cancellation fees; individual guests 24 hours prior to arrival.

Hotel Amenities: hot tub, fitness center, business kiosk, wireless internet, onsite restaurant

No shuttle needed. Across the street from host hotel.



Exhibitor Contract


Show & Booth Details

Current Exhibitor List


Keynote: Jason Kotecki

Lemonade Stand 2.0: Secrets from Childhood for Succeeding in Business & Life

An entrepreneur from Day 1, Jason has spent the last two decades building a profitable business that is bolstered by a tribe of raving fans and has sparked a worldwide movement. In this presentation, Jason shares the often-overlooked principles from childhood that have contributed to this success. These principles are crucial for delighting customers, creating growth, and cultivating enthusiastic employees. But this program goes beyond mere business. As the wearers of many hats, small business owners are famous for having abysmal life balance. Jason believes wholeheartedly in the importance of not just making a living, but in designing a life, firmly aware that the most important work we’ll ever do will be within the walls of our own homes. Through witty storytelling, humorous observation, and real-world strategy, he delivers a powerful message that arms attendees with the tools to achieve bigger growth and better balance from their small business

Jason’s Bio

Jason Kotecki is an artist who speaks really, really well! He is an expert at helping people “Escape Adulthood,” in order to restore balance, beat burnout, and become more innovative by breaking rules that don’t exist. His mission is to fight Adultitis, sharing strategies from childhood to create lives with less stress and more success. Jason is passionate about sharing his message that there is more to life than the hectic busyness, cynical lethargy and overwhelming stress that is typical of most modern lives. Jason's inspiring, entertaining and heart-warming programs are visual masterpieces jam-packed with relevant, practical information coated in fun.

Get a sneak peak: http://EscapeAdulthood.com


Seminar 1

Music Licensing: What You Need to Know
Tuesday (1:00 pm - 2:00 pm)

Presented by: John Johnson/ASCAP & Jessica Frost/BMI

What is Music Licensing? Who needs it? Why do I need it? Where do the music licensing fees actually go? These are some of the most commonly asked questions by members throughout the state. At this seminar, all of your questions regarding music licensing will be answered by representatives of the two major PRO’s (performing rights organizations) ASCAP and BMI. John and Jessica are experts on music licensing. If you have music or are considering starting music, you should take advantage of this opportunity to learn the facts and get your questions answered.

John Johnson
John has over 28 years of experience in performing rights, with 24 of those years at ASCAP. Since joining ASCAP, he has held roles in collections, general licensing, business analysis and licensing operations. He has served on several ASCAP project teams including the ASCAP "I Create Music Expo” launch. Johnson holds a B.A. in Management and Human Relations and an MBA from Trevecca Nazarene University in Nashville, Tennessee. In his role as Sr. VP of Licensing, Johnson is responsible for ASCAP's Licensing Operations, including General Licensing, Customer Service and Licensing Administration.

Jessica Frost


Jessica Frost is Executive Director, Industry Relations at Broadcast Music, Inc. In this role, she develops and cultivates relationships with industry associations and businesses across the country that use BMI music. Based in Nashville, Frost is a 19-year veteran at BMI.

Frost began her career at BMI in 1999 as a Customer Relations Executive for BMI’s licensing team and moved through the ranks holding various positions. Her current responsibilities include representing BMI to various trade associations in the radio, television, hotel, restaurant, bar, wineries, and fitness industries, as well as other business segments that use music across the United States. By creating and managing cooperative partnerships with these associations, Frost is instrumental in educating business owners about copyright law, music licensing and the service that BMI provides to all businesses and organizations that play music publicly.


Seminar 2

Social Media Seminar: How and Why to Use Social Media for Yourself, and Your Business
Tuesday (3:00 pm - 4:00 pm)

Presented by: Teri Barr

If words like retweet, follow, and upload are still feeling a bit foreign, join Teri Barr as she clears up the confusion and gets you on track to speaking a language your friends and fans will love on social media!

Facebook, Twitter, YouTube, LinkedIn, and Instagram can all be easy to use, and a powerful (free!) way to get the word out about your tavern, bar, or restaurant. This seminar will also show you how to manage your on-line reputation, and why it's important to know what your competition is doing on-line, too. Teri will help you get up to speed, and not only get you started if you aren't already, but will show you some simple steps to be a social media success.

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